Rosie Smith
e: mail@rosie-smith.com
tel: +44 (0) 77 4570 3124		For a downloadable PDF of my CV and portfolio: click here
Portfolio		Mission Statement	Keep it simple and distinctive.
Curriculum Vitae
			I possess a passion and drive for strong legible and coherent design. I achieve this by
			integrating narrative themes with traditional typographic layout helping push the boundaries of clean
Twitter			and coherent design.
Linkedin
Inspiration			Able to solve problems independently as well as being able to work co-operatively with a variety of
			groups including colleagues and business associates. Has high levels of integrity, and concentration
			both on day-to-day basis and when working to strict deadlines.
© 2010
			Experienced using Abode Photoshop, Illustrator, InDesign and Dreamweaver.
		Education	Bath Spa University, Bath	BA (Hons) Class 2(i)
			2005 – 08	Graphic Communication
			South Downs College, Portsmouth	BND Foundation Studies: Art & Design - Merit
			2002 – 05	Four A Level A - D Grades
			Warblington School, Portsmouth	12 GCSE A* - C Grades
			1997 – 02
		Experience	Mintel International Group Limited	Graphic Designer
			January 2010 - Present	Product Development
			Mintel International Ltd. is an independent award-winning provider of market intelligence, analysis
			and critical recommendations. The company is built on many inter-connecting platforms including
			Oxygen, Global New Products Database, Global Market Navigator, Beauty Innovation,
			Menu Insights, Comperemedia and the new platform Food and Drink.
			Responsbility: I have the responsibility of designing the different versions of the printed monthly
			reports (a full text PDF, summary PDF and a powerpoint presentation). These pieces have
			to adhere closely to Mintel’s brand guides, yet I was given the licence to give the whole platform a
			new distinctive look and feel.
			To help manage the work-flow and publishing deadlines of each piece so that there’s constant
			stream of new articles throughout the month.
			Tasks: every month I use the data embedded in the article to create between 5 - 10 info-graphic
			images for each piece before typesetting the article.
			I am constantly on the look out for new methods to present the data to keep the audience engaged
			from month to month. Paying close attention to internet blogs, books/magazines and newspapers
			for inspiration.
			Planet Cruise Limited	Graphic Designer
			August 2008 - December 2009	Commercial and Marketing
			Responsbility: to evolve creativity and design capability whilst maintaining the brand identity.
			Improve efficiencies within the production process in order to minimise lead times from initial
			concept to final sign off. Being highly organised and able to multi task working under pressure to
			achieve deadlines.
			Tasks: provide artwork and copy for all media partners and the company (must be achieved whilst
			keeping within all parties brand guidelines):
			• Supplement design, advert design and direct mailings
			• In-house customer retention planning and design
			• On-line campaigns featuring e-broadcasts
		Commissions	Havant Literacy Festival	Promotional materials for lectures & events on offer helping
			September 2008	to create a sense of occasion & identification within
				the festival.
			Sappi: Ideas That Matter 9	The winning entry for ‘Sappi: Ideas That Matter’.
			February 2008	A European campaign to encourage creative ideas for
				social change.
		References	Please ask for further details